The U.S. Environmental Protection Agency (EPA) has recognized Southwestern Electric Power Company (SWEPCO) as the recipient of the 2024 ENERGY STAR Excellence in ENERGY STAR Marketing award.
From January to October 2023, SWEPCO's Energy Efficiency & Consumer Programs Team achieved an impressive 16.3 GWh in annual energy savings.
This achievement is comparable to reducing greenhouse gas emissions by removing over 2,571 gasoline-powered vehicles from America's roads.
Wide-ranging Initiatives Across Multiple States
SWEPCO's efforts encompass its vast network, serving more than 552,000 residential customers in Arkansas, Louisiana, and Texas.
The company's commitment to energy efficiency has been highlighted by their marketing efforts, which garnered more than 10.3 million impressions emphasizing ENERGY STAR certified product upgrades.
Leadership in Energy Efficiency
"SWEPCO demonstrated exemplary commitment and dedication to leadership in energy efficiency and the ENERGY STAR program," stated Ann Bailey, Chief of the ENERGY STAR Product Labeling Branch and Climate Protection Partnerships Division.
SWEPCO has effectively supported both homeowners and businesses in accessing energy-efficient resources, tools, and incentives that facilitate home upgrades in line with sustainability goals.
Commitment to Environmental Sustainability
Paul Pratt, Director of Customer Services and Marketing at SWEPCO, expressed, "We are honored to receive the 2024 ENERGY STAR Excellence in ENERGY STAR Marketing award. At SWEPCO, we are committed to providing our customers with energy-efficient solutions that not only save them money but also contribute to a cleaner environment."
Effective Use of the ENERGY STAR Platform
Central to SWEPCO's initiatives, the ENERGY STAR program serves as a core component of its residential services throughout the year, enhancing marketing strategies and expanding their reach.
The Energy Efficiency & Consumer Programs team actively engages in raising customer awareness, thus helping to promote energy savings and environmental benefits. By utilizing a mix of outreach methods, the team has successfully achieved over 10.3 million impressions of ENERGY STAR-specific content.
The U.S. Environmental Protection Agency (EPA), has selected Southwestern Electric Power Company (SWEPCO) as the 2024 ENERGY STAR Excellence in ENERGY STAR Marketing winner.
From January 1 through October 2023, SWEPCO's Energy Efficiency & Consumer Programs Team captured more than 16.3 GWh of annual energy savings, preventing greenhouse gas emissions equivalent to removing 2,571 gasoline-powered vehicles from the road.
This includes SWEPCO’s entire footprint that makes up more than 552,000 residential customers in Arkansas, Louisiana, and Texas.
Exemplary commitment and dedication
"SWEPCO demonstrated exemplary commitment and dedication to leadership in energy efficiency and the ENERGY STAR program," said Ann Bailey, Chief ENERGY STAR Product Labeling Branch and Climate Protection Partnerships Division.
"SWEPCO upheld excellence in marketing through its promotion of ENERGY STAR certified product upgrades, capturing more than 10.3 million impressions and 16.3 GWh of annual energy savings."
SWEPCO helps homeowners and businesses with energy efficiency resources, tools and incentives across Arkansas, Louisiana and Texas. These initiatives promote the installation of energy-efficient home upgrades, aligning with SWEPCO's commitment to sustainability.
Energy-efficient solutions
"We are honored to receive the 2024 ENERGY STAR Excellence in ENERGY STAR Marketing award,” said Paul Pratt, SWEPCO Director of Customer Services and Marketing. “At SWEPCO, we are committed to providing our customers with energy-efficient solutions that not only save them money but also contribute to a cleaner environment."
The SWEPCO Energy Efficiency & Consumer Programs team leverages the ENERGY STAR platform as a central pillar of its residential programs throughout the year, bolstering the programs' value and enhancing marketing efforts.
Contributing to a cleaner environment
SWEPCO has worked hard to get the word out and increase awareness among its customers to help them improve the efficiency of their homes, lower their energy consumption, save money and contribute to a cleaner environment.
The team utilized a variety of outreach methods to ensure awareness of each program, and efforts have resulted in over 10.3 million impressions of ENERGY STAR-specific content.
